[Nieuws] Geschreven door Johan op 2005-02-05 14:55:05
Nintendo en het 'Kiddy Imago'
In een onlangs verschenen artikel op IGN gaat Reggie Fils-Aime in op een vraag over Nintendo en het 'Kiddy Imago' in de toekomst... Zoals vele van jullie weten kampt Nintendo al enkele jaren met het Kiddy Imago probleem, dan wel of niet terecht. In een special op IGN, The Nintendo Minute: Vol. 3, waarin er 1 vraag wordt gesteld die dan beantwoord wordt door een 'belangrijk' persoon vanuit het Nintendokamp, was het ditmaal Reggie Fils-Aime die een vraag beantwoordde. Een gevoelige vraag, want hoe denkt Nintendo het komende jaar van het Kiddy Imago af te komen? Hoe willen ze de oudere gamers bereiken? Lees het volledige stukje hieronder en geef je mening erover. Zal het (niet) voldoende zijn of wachten we tot de E3 2005, wanneer er naar alle waarschijnlijkheid meer duidelijkheid verschaft zal gaan worden over de toekomst plannen, met een definitief oordeel? [QUOTE]This week's question: Nintendo is oftentimes viewed as a kid-centric company by today's gamers. How will it appeal itself to the adult gamer in 2005 and beyond? Reggie Fils-Aime, executive vice president, sales and marketing, Nintendo of America: To say that Nintendo is centered on producing games for kids is a complete misconception. We're centered on creating fun experiences for everyone. I can understand that you -- a hard-core, male, mid-20s gamer -- want to see Nintendo position itself and its products slightly differently than we tend to. And believe me, we understand. If Matt Casamassina were running the company, there would be roughly one exclusive Resident Evil title released per month. But Nintendo can't become focused on strictly "adult gamers" just the same way we'll never become kid-centric. We need to hit everyone, and we're proud of our strong brands and creative development teams that are able to craft such a wide range of titles. Will Nintendo ever stop creating titles that both kids and adults can enjoy? Not likely. Games like the Mario Party franchise give parents a fun reason to spend time with their kids on a Friday night. And they're great party games for teens. These titles may not appeal to some hardcore gamers, but they're very important for our business. But are we also continuing to spend equal attention on the needs of the older and hardcore gamers in the audience? Of course. Here's what we need hardcore gamers -- you, IGN, and your readers -- to understand. We love you guys and girls. You are the backbone of our company. Nintendo will always create epic adventures that drive your reflexes wild. We're talking about titles like Metroid Prime 2: Echoes and the upcoming Legend of Zelda for GameCube that keep you up all night mapping out strategy guides and trading secrets with friends. Yes, Nintendo has older and more hardcore gamers at its heart, and that is never going away. As for 2005, I think you are already familiar with our announced software line-up for 2005 including games such as The Legend of Zelda for GameCube. There are a few other tricks up our sleeves of course for 2005 (we are Nintendo, after all). But for the next couple of months at least, you'll just have to wait patiently until we're ready to reveal how Nintendo plans to entertain future gamers -- both young and old -- in the coming years. [/QUOTE]